Artists, Performers & Program

Santana Row, in partnership with the Iranian Federated Women’s Club (IFWC)/Payvand, will proudly celebrate the arrival of fall (Fall Equinox) and the 2017 Persian Fall (Mehregan) on Thursday, September 21, 2017 at Park Valencia, from 5:00 p.m. to 9:00 p.m. in the evening. There will be nationally-acclaimed Persian musicians and artistic performers free to the public. This event, commonly referred to as “MEHREGAN ,” is a fall festival of Persian origin, which has been celebrated for more than 3,000 years. It marks the first day of Fall. The festival of Mehregan is celebrated by many groups of people in the Middle East, and Central and South Asia, but particularly by Persians or various Iranian peoples.

Special Color of the event:  Magenta (/məˈdʒɛntə/) is a color that is variously defined as purplish-redreddish-purple, purplish-pink, or mauvishcrimson.
Date: September 21, 2017
Time: 5:00-9:00 p.m.
Location: Park Valencia, Santana Row, 3055 Olin Ave. San Jose, 95128
Tel: 408-906-9237

Santana Row | Invitation | Entertainment and program  | Tikkl invitation 

Posters: Large(11×17) English – PDF | JPG  | Small(8×11) English –  PDF | JPG  

Mehregan Table Setting: Nazli Rezaei:

Flowers: Ramyar Siasi

Community Photographers: Andy Nguyen 

Persian Food & Tea and SweetsMaggiano’s Italian Restaurant 

La Patisserie bakery

Special Persian Drinks and Pomegranate Cocktail: Roots and Rye

Sound System: Magnolia Design center at Best Buy Santana Row

Fall Season in Iran;Tabriz, Rasht, Tehran,Isfahan